Widescope Holds 2nd Big Idea Workshop

Widescope Advertising Agency

By WIDESCOPE

On July 31, 2019 Widescope concluded their Big Idea Workshop with guest speaker’s Mr. Jace Susara, Executive Digital Director of Dentsu Jayme Syfu and Mr. Biboy Royong the multi-awarded Grand Prix Creative Director of Dentsu Jayme Syfu.

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Mr. Biboy Royong’s talk titled “Utak at Puso” explored his early days as a Visual Arts student, his creative process and shared how award-winning works are developed from simple yet profound insights. One example, the “Dead Whale” campaign for Greenpeace Philippines was named as one of the best outdoor ad campaigns by adweek.

 

Mr. Jace Susara, a certified digital marketer, gave a highly informative overview on digital marketing. From evolution to revolution, e-commerce and mobile marketing, Mr. Susara had all the tips and tricks for an effective digital campaign.

 

This is the 2nd Big Idea Workshop of Widescope and 5th talk this year. These workshops are held to educate, inform and inspire the team. As the agency continues its evolution bigger talks are being organized for 2019.